Tuesday18 Sep 05:33 PM

Vinyasa In Su Casa | Yoga Street Ads, Part 1

Arguably the most pathetic street ad strewn about our fair city this summer — check this out — uses yoga to sell vacuous space inside one of New York City's self-replicating skyline tumors.

Vinyasa in su casa. From Flickr.

Vinyasa in su casa. From Curbed.

And forget the NYC streets, you can gaze upon this wonder of advertising copywriting right now, live on the interwebs!

Vinyasa in su casa. From the 80 Metropolitan website.

The top photo is from Flicker: Link.
The second photo, and more details, at Curbed. Link.
80 Metropolitan: Link.

posted by
Spiros Antonopoulos

TAGS — advertising, condos, NYC, the street, vinyasa

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Inspiration

First and foremost our gratitude goes out to Astanga Yoga New York & Sri Ganesha Temple, without which the Sri Ganesha Tea & Book Stall would never have incarnated. Secondly our deepest respect and praise goes to Sri K. Pattabhi Jois and the Ashtanga Yoga Research Institute. We are also indebted and inspired by the efforts of Namarupa Magazine. For further inspiration, check out our links. test

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Credits

Foremost credit goes to my wife Erin for her tireless patience + support of this endeavor. Thanks to Barry Silver for the artwork in the above banner and for his friendship, to Robert Beer for the illustrations. Thanks to Eddie Stern for his ongoing support and for providing inspiration. Thanks to my fellow farmers at One Digital Farm for help growing this.

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